As an author, the owner of my own

   author website and an avid book
   reader, I frequently read articles that
   provide tips for authors or
   webmasters and are sent to me by
   email. I also try to keep up with
   the latest exciting book events. As I
   get a lot out of this, I think it’s only
   fair for me to pay it forward to you.
   By coming back here often, you can
   become a more successful author or a
   more enriched reader through
   getting the latest scoop for authors
   and book lovers. Below is
   information you will likely find
   interesting.
       
  New tips for authors
  • The importance of enhancing your
  image SEO is something big I just
  learned about through AIOSEO, the
  team who runs the WordPress
  AIOSEO plugin, a plugin that helps
  you enhance your search engine
  optimization efforts for your Word
  Press website. Having read their
  article titled “Image SEO: How to
  Best Optimize Images In WordPress”,
  I have taken advantage of their user
  tools to create a relevant image that
  should encourage Google to send
  more targeted traffic my way – I chose
  an image featuring a lady holding a
  stack of self-enrichment books to
  reflect my website theme of you the
  reader coming to be enriched through
  my self-help and fiction works.
 • On another note, I have recently
 learned that a low rate of return visitors
 is bad, especially because return visitors
 are up to 75 % more likely to make a
 purchase than first-time visitors – strive
 for 30 to 50 percent of your traffic to
 come from return visitors. Imagine how
 many more books you can sell once you
 pull this off.
• How you use social media is more
important than just being a passive
participant in it; engagement is key.
After making posts, check back on them
soon. Respond to others’ questions if you
know a solution for them. Consider
posing a question relevant to the topic
while answering a question from a
fellow member.
• The way you begin a book, notably a
fiction book, can make all the difference
between a sale or no sale. Besides
starting Chapter One with action, try to
begin your first paragraph with an
unusual event or statement that gets
your readers’ attention, immediately
intrigues them to what’s going to
happen next and sparks them to
continue reading your book rather
than moving onto the next one. To
find solid examples on how to do
this, click here.