Want to know why you need an author
website if you write books? You are about to
find the answer to this question. Here are 6
key reasons to create a great author website.
You need it to have one of the most potent
book marketing tools at your disposal –
something you may have a hard time
advancing as an author without.
It can help your brand and your books
attract traffic from the search engines. If
you have a website that is written well,
organized, easy to read, easy to navigate
and gives enough detail about yourself and
perhaps your books, this in itself gives
search engines the opportunity and a
legitimate reason to list you in their
rankings. Make sure to create strong
keywords pertinent to your site – I
recommend using Word Press for your site
creation.
It holds everything in one spot for you. For
more effectiveness, I suggest you put the
images and titles of all your books plus the
links to them on one page – peruse my
published books page to see how you can
do this well once you finish reading this
article.
It makes it so easy to pull in readers from
multiple angles.
• Link to your site through your social media
posts addressed to your friends and relatives.
• Link to it through social media groups
geared toward authors.
• Link to it through any online professional
profiles you create.
• Link to it on book promotion sites.
• Link to it in emails to friends each time you
publish a new book.
It enables you to create a personal connection
with readers. List your email address. Link to
all your social media account pages. Taking
these steps helps readers follow you and ask any
questions they may have.
Finally, adhering to these 6 key reasons to
create a great author website makes it easy to
run a reader newsletter subscription list which
is the most powerful way to connect to
customers – they read their email every day,
more than they log into their social media
accounts, and they pay attention to online ads.
• Hook readers into giving you their email
address and signing up by offering a free
content magnet that may be hard to resist
such as a free book or a free chapter from one
of the books you have written.
• Issue newsletter communication for each
book you release and each time you welcome a
new subscriber – the key is to touch base
enough without being a pest.
These are the 6 key reasons to create a great
author website. Keeping what you just learned
in mind then putting it to use could greatly
enhance your book sales and author fan base.
To visit my current books page in order to
view a great model of how to insert the images
and titles of your books plus the links to them
on one page, click here. To visit my home page,
click here.