11 key reasons to create a great author website

Want to know why you need

an author website if you

write books? You are about

to find the answer to this

question. Here are 11 key

reasons to create a great

author website.

 

You need it to have one of the most

potent book marketing tools at your

disposal.

This is something you may have a hard

time advancing as an author without.

 

It can help your brand and your books

attract traffic from the search engines.

If you have a website that is written well,

organized, easy to read, easy to navigate and

gives enough detail about yourself and

perhaps your books, this in itself gives

search engines the opportunity and a

legitimate reason to list you in their

rankings.

 

Make sure to create strong keywords

pertinent to your site. I recommend

using Word Press for your site

creation.

 

It holds everything in one spot for you.

For more effectiveness, I suggest you

put the images and titles of all your

books plus the links to them on one page –

peruse my published books page to see

how you can do this well once you finish

reading this article.

 

It makes it so easy to pull in readers from

multiple angles.

• Link to your site through your social

media posts addressed to your friends and

relatives.

• Link to it through social media groups

geared toward authors.

• Link to it through any online professional

profiles you create.

• Link to it on book promotion sites.

• Link to it in emails to friends each time

you publish a new book.

 

It enables you to create a personal

connection with readers.

List your email address. Link to all your

social media account pages if you don’t

mind showing your photo. Taking these

steps helps readers follow you and ask

any questions they may have.

 

It makes it easy to run a reader newsletter

subscription list.

This is the most powerful way to connect to

customers – they read their email every day,

more than they log into their social media

accounts, and they pay attention to online

ads.

• Hook readers into giving you their email

address and signing up by offering a free

content magnet that may be hard to resist

such as a free book or a free chapter from

one of the books you have written.

• Issue newsletter communication for each

book you release and each time you

welcome a new subscriber – the key is to

touch base enough without being a pest.

 

It enables you to facilitate book sales.

You can offer signed editions of your works

plus any merchandise you wish to represent.

 

It lets you showcase your works.

This is your chance to make your books 

stand out through excerpts, reviews, cover

images, synopses and purchase links.

 

It helps you engage with your readers.

Consider offering them behind-the-scenes

and backstory material for some of your

best fiction works.

 

It enables you to build your author brand.

You have the ideal outlet to express your

unique voice, style and vision.

 

The last of the 11 key reasons to create a

great author website is to set the stage for

search engine visibility.

Having a well-organized website enhances

your visibility on search engines. Make sure

to choose the best keywords, make your

content engaging and employ search

engine optimization best practices.

 

These are the 11 key reasons to create a

great author website. Keeping what you

just learned in mind then putting it to

use could greatly enhance your book

sales and author fan base.

 

To visit my current books page in order to

view a great model of how to insert the

images and titles of your books plus the

links to them on one page, click here. To

visit my home page, click here.

11 Key Reasons to Create a Great Author Website